The Botanical Alphabet is a gardening and

typography project in which for each plant,

chosen from among the most beautiful

of the entire world's flora,

we have matched a typeface in an iconic

typographic style, for the pleasure of the soul

and mind and for a greener world.

A brand-new way to combine the joy of gardening

with the art of personal expression.

Spell out names, words, or special messages

with the eco-friendly seed packets,

each representing a letter of the alphabet.

F - FEVERFEW

THE PLANT

Prolific blooms of lovely, tiny white flower heads.

Also, a beneficial herbal medicine.

THE TYPE

A font inspired by artist Bruno Munari, who combined

simple shapes to create new objects and figures.

Details:

Name: Feverfew

Latin name: Chrysanthemum parthenium

Seed quantity: 1 grams

Packet size: 9 x12,5 cm

Packet material: Made from paper produced

using tomato waste fibers, it can be disposed

of in biodegradable waste

Plant size: 45-60 cm height, 30-45 cm spread

Container size: Minimum 25 cm diameter

HOW TO GROW

SOWING

Outdoor Early spring or late summer

Indoor 6-8 weeks before last frost

GERMINATION

Time 10-14 days

Temperature 18-22°C

HOW TO SOW

Direct sow Sow on soil surface; press lightly, do not cover

Indoor Surface-sow in trays, keep in a well-lit area

CARING

Light Full sun to partial shade 

Watering Moderate; allow soil to dry slightly between waterings

Soil Well-drained, neutral to slightly alkaline

Feeding Minimal; too much fertilizer can reduce flowering

GROWING TIP

Growing tip
Regularly pinch back stems to encourage fuller growth.

Feverfew is self-seeding, so deadhead spent blooms to

control spreading.

HARVESTING

Harvest leaves and flowers just before full bloom

for medicinal use. Cut stems in the morning for best freshness.

INTERESTING FACTS

Fun fact 1

Feverfew has been traditionally used to relieve

migraines and fevers, hence its name.

Fun fact 2

This plant is known for its bright, daisy-like

flowers and is often used in pollinator gardens.